Celebrity Beauty Brands & Are They All Doing Well? || Part 1
It’s funny how in today’s world celebrities are no longer satisfied with being only stars, they want more, they want to be businesswomen and entrepreneurs. You’ll hardly name a celebrity who hasn’t launched their very own beauty or makeup line. It is like a trend everyone is following.
It might be the success of some beauty brands that made everyone want to try their luck. But being blessed with great skin is not enough to be considered a beauty mogul. Below we list some celebrity beauty brands and which ones are actually doing well.
1 || Fenty Beauty by Rihanna
With an estimated fortune of $1.4 billion, no wonder why Fenty Beauty & Fenty Skin are considered two of the most successful beauty brands out there. The brands’ products are all over social media and the reviews make you want to try the whole collection. What made Rihanna thrive in the business is her desire of serving everyone from the very beginning; she started with 40 shades of foundation. Also, she wanted everything to be right, so she spent almost two years working on the formulas. Her attention to every little detail is another story. Everything worked really well from the formula and packaging to the social media and digital platforms.
Top Products From Fenty Beauty:
2 || Rare Beauty by Selena Gomez
If you are a TikTok user, then you probably have a few of Selena’s makeup items. As they are literally taking the platform by storm.
The actress and singer launched her makeup line in 2020 to be one of the most successful celebrity brands. The line that consists of products for the eyes, lips, and face is vegan and cruelty-free. Great quality with a very affordable price tag, the star’s brand is getting really good reviews since its launch, at the end of the day, 3.3 million followers shall mean something.
Top Products From Rare Beauty:
3 || Rhode by Hailey Bieber
Only 2 months ago, Hailey Bieber finally launched the long-coveted skincare line Rhode and it already got many fans. Known for her obsession with skincare since she was a teen, we were waiting for her to drop a beauty line sooner or later. The range features only three products: the Barrier Repair Cream, a rich moisturizer; Peptide Glazing Fluid, a “dewy glow in a bottle”; and the Peptide Lip Balm. According to users, all three products are worth the try.
4 || JLO Beauty by Jennifer Lopez
JLO’s age-defying body was actually worth bottling and apparently, she believed so too. In 2021, the singer dropped her long waited beauty line; JLO beauty. JLO’s fans finally get to pamper themselves with the star’s youth elixir.
Users seem to be so pleased with the products especially JGlow Serum Jennifer Lopez’s and her fans’ favorite as it tightens and lifts the face, hydrates all day, and gives an instant star glow.
Top Products From JLO Beauty:
5 || LolaVie by Jennifer Aniston
A haircare line from Jennifer Aniston, the woman who popularized the hairstyle of the ’90s comes as no surprise. Her LolaVie started with only one product and it was the Glossing Detangler, which blends bamboo essence with lemon extract for shine and vegetable ceramides for hydration. Now the brand also has a leave-in product and hair oil. And according to users, the products do exactly what they claim. There are rumors that the brand will expand into skincare and bodycare.