Celebrity Beauty Brands & Are They All Doing Well? || Part 2
It’s funny how in today’s world celebrities are no longer satisfied with being only stars, they want more, they want to be businesswomen and entrepreneurs. You’ll hardly name a celebrity who hasn’t launched their very own beauty or makeup line. It is like a trend everyone is following.
It might be the success of some beauty brands that made everyone want to try their luck. But being blessed with great skin is not enough to be considered a beauty mogul. Below we list some celebrity beauty brands and which ones are actually doing well.
1 || Keys Soulcare by Alicia Keys
With dozens of beauty brands out there, Alicia Keys’ skin-care line, Keys Soulcare, was able to cut through the noise. Alicia created this line to take care of your inner and outer self. According to users, the smell of her products takes your soul places.
The range combines natural ingredients like malachite, manuka honey, and hojicha powder with modern faves like hyaluronic acid and ceramides.
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2 || Honest Beauty by Jessica Alba
Basically, it is an empire that Jessica Alba created to provide sustainable and non-toxic alternatives for everything from skincare, makeup, cleaning, and baby products. Honest Beauty was launched in 2015 as part of the Honest Company that offers diapers that were free of petrochemicals and synthetic fragrances. The company which was valued at roughly $550 million as of February 2022 is so appealing to consumers based on quality alone, but the chic packaging, smartly curated options, and the fact that the brand’s mission is putting people’s health and wellness first made it one of the most successful celebrity brands out there.
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3 || R.E.M. Beauty by Ariana Grande
The star has already six very successful perfumes to her name, but this brand is a different story. Her cosmetics line features everything from plumping lip glosses, to matte lipsticks, and highlighters & the price point is great ranging between $15 and $24. 1.4 million followers on the brand’s account, Ariana is heading somewhere in the top.
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4 || Haus Laboratories by Lady Gaga
After all the iconic makeup looks Lady Gaga had served, it just makes sense for the star to have her own makeup brand. Haus Laboratories is loved by many and will allow you to get the “Lady Gaga” looks in no time. Lady Gaga-approved eye, lips, and cheek products are available in a range of eye-catching hues. A lot of users say that the collection works more for evening looks as they really do not last, but the positive to that is, that the makeup is super easy to remove. Anyways, the brand is considered one of the most successful celeb beauty brands with earnings of over $141.7million in media value.
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5 || Florence by Mills by Millie Bobby Brown
Florence by Mills is a makeup and skincare line for all skin types. With more than 3.2 million fans on Instagram, we are sure that the stranger things star is not regretting cementing her place in the celeb-beauty business.
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