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 • Brand New  • Our Exclusive Interview With Amani Qaddoumi of Alb

Our Exclusive Interview With Amani Qaddoumi of Alb

Founded by Amani Qaddoumi, alb is an inspirational & innovative project that utilizes NFC technology to create personalized messages or promotions through a friendly app & upload them on signature items to come up with smart sentimental gifts.

Alb wristbands are such an innovative idea. How did you come up with it?

Throughout the pandemic, I felt the need for feeling closer to people who matter while being physically apart. Therefore, I decided to design a product that also carries my essence, a combination of emotions, technology, & design.

How does it work?


Alb smart wristband uses NFC – a rising technology. The same that powers wireless payments or contactless cards. Users can download the Alb app, choose photos, videos, or voice notes, tap their phone on the wristband to get access to their virtual cloud where they can upload the memories of their loved ones. Wear it or give it to someone where the echo of their love is felt, heard, expressed, & remembered time & again.

What determined the memory type categories?

We offer six different categories that are commonly used in media sharing.

What memory type is your favorite?

The voice! Hearing someone saying genuine messages has always affected me the most.

“A picture is worth a thousand words” true or false?


Absolutely! Visuals tell stories just as good as, if not even better than written words.

Do you see wristbands as the future of wearable technology?

Why not!

Can you see Alb also recording feelings in the future?

We are open to limitless ideas for the future of alb.

How do you connect emotion & technology?


Through touch.

Could this type of memory tracking help with diseases like Alzheimer?

It might be but we must consult the experts first. However, we have always thought of helping cancer patients throughout their journey by sharing affirmative messages.

How will Alb change the way you record memories?

Alb made people choose the memories that really matter amidst the chaos of social media.

What is the soundtrack of your life?

It’s my life by Bon Jovi

What’s your secret talent?

Mansaf cooking 🙂

What would you do as a career if you could do anything in the world?


An architect

What are 3 positives of wearable technology?

It supports fitness, overall health, data transfer, productivity, & most importantly it compliments style.

What is the future of wearable gadgets?

I see smart jewelry, rings, necklaces, & glasses, not to mention more personalization where people can access almost everything around them, from cars to lighting.