Our exclusive Interview With Caroline Rizk Zawaideh of Athletique
Co-Founded by Caroline Rizk Zawaideh, Athletique Bringing you fashionable activewear from the world’s most coveted fitness labels.
What inspired you to open an activewear boutique in Amman?
It was a friend’s idea. She approached me to open such a boutique with her and I loved the idea.
Three words that would you describe your boutique?
Trendy, chic and lifestyle..
Where would you draw the line between fashion and activewear?
The idea is that they come together. Athletique erases that line. Fashion and activewear meet 🙂
Who are the healthy lifestyle role models (national or international) you would like as clients?
Athletique sells international brands that are already worn by international role models such as Bella Hadid. Some of the top Jordanian yoga teachers and fitness instructors are already my clients.
Your clients, are they hard core gym enthusiast or more into athleisure?
A mix of both.
What is your definition of style?
To me, style is the art of mixing and matching and ignoring all the conventional rules!
How do the brands you carry combine comfort and function?
By combining each design with the proper material.
What is your favorite athleisure brand?
As a shop that sells many brands, it’s hard for me to choose one. I’ll mention a few such as Alo Yoga, Beyond Yoga, Michi, Koral and Spiritual Gangster.
Do you see yourself opening more branches of Athletique in the near future?
Maybe in the region.
What’s the summer 2022 Athletique trend?
There are a few trends this summer such as bright colours and flared pants.
What’s your morning routine?
I begin each day with a cup of hot water and lemon followed by an olive oil shot, then I hit the gym.
What nourishes you?
Yoga pants or leggings?
I use both terms interchangeably???
What do you do to keep fit?
What don’t I do! ( I do a mix of Pilates, Yoga, strength training and barre.)
What are your hobbies?
Other than the fitness & fashion space, I enjoy art and decor.
List two pet peeves.
Throwing garbage from the car window.
If you had to describe yourself as an animal, which one would it be?
Would you rather vacation in Hawaii or Alaska, and why?
Alaska bc it’s more unique
Aside from necessities, what one thing could you not go a day without?
How would your friends describe you?
They would describe me in a positive and cheerful way 😉 Or at least I hope so!
Who knows you best?